Microsoft

Arc Mouse Packaging

Hardware Packaging Refresh

Launch & Marketing Kit Packaging

Project Details

Client: Microsoft

Type: Design / Art Direction

As Microsoft Hardware moved to standardize their packaging form factor across their product landscape, we partnered with them to evolve a systematic graphic and messaging approach. This strategy provided cohesiveness and clarity across their mouse, keyboard and webcam ranges. The creative was also adopted for various internal and external collateral projects.

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